It is estimated that as much as 198 million people use adblockers, and the number of users is rising fast, especially since Apple came forward and supported adblocker in their new iOS last year. Adobe estimates that as much as $21.8 billion in global ad revenue was blocked last year. This is a staggering number….
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In this article from Mashable you’ll find a great overview of the different forms of social e-commerce. What the article doesn’t mention, is what’s in it for the consumer. Showmybuy is unique in this sense, as it allows webshops to reward their customers for their recommendations in social media. And this, is why we say…
We’re now launching two functionality updates that all webshops can benefit from. Firstly, the flyout with the offer to your customer can now be placed on several pages before payment, for example on your landing page or on pages with special offers, as well as after payment. Use the new function to match your customers’…
That’s two good reads today! (This one is also in swedish. Google translate is your friend.) Showmybuy is featured on the big Swedish e-commerce site e-handel.se.
Great read this morning! (if you read Swedish) Sweden’s biggest daily business newspaper Dagens Industri runs a nice interview with Showmybuy’s co-founder Mats Bengtsson today. So far only in the paper version, read it here.
We’ve seen a number of solutions now where you can pay for small stuff by tweeting. The latest is Kellogg’s Special K campaign in the UK, a slick pop-up shop where you can buy their new product with a tweet instead of pounds or cents. Great idea and execution. Social Currency is king!